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Gicarnova
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Marketing

AI content

Professional visual production at the speed of AI

We create images, videos, ads, voice-overs and avatars with artificial intelligence, directed and refined by our team. You get professional, on-brand material without arranging a photo shoot or a film crew for every piece.

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The challenge

Quality content is slow and costly to produce

Every campaign, platform and format demands fresh material. Arranging photo shoots, filming or voice recordings for each piece takes time and budget that many businesses simply do not have, so content ends up being repeated or falling short of the brand.

  • Stock photos make your brand look like everyone else's.

  • A shoot for every new product or offer is not realistic.

  • Adapting a video into other languages means starting almost from scratch.

  • AI content made without judgement shows, and it undermines credibility.

The solution

Cutting-edge AI, directed by a creative team

We work like a studio: we start from a visual script and your brand references, generate with the best AI tools available, then select, retouch and edit every piece by hand. Where it helps, we combine AI with your own photos or footage. The result is fresh, consistent content ready for every format, with a person checking quality at every stage.

What is included

  • Product and campaign imagery

    Settings, moods and variations of your products or services, built from your own photos or from scratch.

  • Short videos and ads

    Pieces for Reels, TikTok, Shorts and campaigns, with script, editing, licensed music and subtitles.

  • Digital avatars

    Virtual presenters who explain your products or services on video; if an avatar is based on a real person, only ever with that person's explicit consent.

  • Voice-overs and dubbing

    Natural-sounding voices in English, Spanish, French and other languages for videos, ads and presentations.

  • AI visual guide

    The references, styles and prompts that define how your brand looks, so that all content stays consistent.

  • Adaptation to every format

    Each piece delivered in the sizes and versions required by each platform, website or campaign.

Method

How we work

  1. Brief

    We define what you need, for which channel and in what style, based on your brand.

  2. Creative direction

    We prepare the script, the visual references and the style guide for each piece.

  3. Generation and editing

    We generate with AI, choose the strongest options, then retouch and edit them.

  4. Review and delivery

    You review the work, we make the adjustments and deliver the final files in every format.

Applications

Examples by sector

Ideas of what this service can do for different businesses. These are examples, not completed projects.

  • Example

    E-commerce

    An online shop, for instance, could show the same product in different settings and seasons without organising a new photo shoot each time.

  • Example

    Tourism and hospitality

    A hotel could have a presentation video with voice-overs in English, Spanish and French, keeping the same image across all its markets.

  • Example

    Training

    A training provider or any company could turn its courses and internal procedures into videos presented by an avatar, clear to follow and easy to update.

Technology

Tools we work with

We choose each tool to suit your case and the systems your team already uses.

  • Midjourney
  • Adobe Firefly
  • Adobe Photoshop
  • Runway
  • HeyGen
  • ElevenLabs
  • Adobe Premiere Pro
  • CapCut
Questions and answers

Questions about this service

Will people notice the content was made with AI?

That is precisely our job: making sure it does not look generic. We select, correct and retouch every piece, and discard anything that does not meet the standard of your brand.

Can I use the content commercially?

We work with tools whose professional plans allow commercial use, and with licensed music and assets. We deliver the final files for you to use across your channels.

Can you create an avatar with my image or voice?

Yes, always with your explicit consent and based on a recording of you. If you would rather not appear, we can also use generic avatars and voices.

Do I need to disclose that a piece was made with AI?

It depends on the type of content and how it is used. We let you know when it is advisable to label it, for example with realistic images or videos of people, so that you comply with the applicable rules and protect your audience's trust.

Next step

Shall we discuss your project?

Tell us what you need. We will reply in writing with a tailored, no-obligation proposal.

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